Happy Friday,

When you get or go through a demo, it can often feel like a copy-and-paste template. It is talking to the masses instead of just you.

That’s why I love this trend for top demos in 2026: 29% start with “you” or “your.”

A great example of this is the Chronosphere demo.

Instead of opening with product features, the demo drops you into a real scenario.

You spot the issue.

Chronosphere interactive demo step

You fix it.

Chronosphere interactive demo step

That means the demo feels like a conversation instead of a presentation.

See the full Chronosphere demo

– Natalie Marcotullio (Head of Growth + Product Marketing)

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