Buyer First Bites #7: Sequel

A sprinkle of proof

Happy Friday,

How do you call yourself an expert, without just saying “We’re experts in X”?

You mix a sprinkle of proof and a dash of examples into your website.  

The recipe's as follows:

  • Host original content with respected guests in the space

  • Showcase real customer examples (with recognizable logos)

  • Break down + define features on your pricing page

I’ll walk you through Sequel’s secret sauce: Sequel's Website Walkthrough

- Natalie 

p.s. Keep an eye out for Sequel's website next week. I was told there may be an updated recipe coming out soon.