Buyer First Bites #17: DailyPay

Excite the end user

Happy Friday,

For most B2B websites, the messaging and product images are all for the buyers. They focus on showing dashboards, sharing ROI numbers, and highlighting efficiency metrics.

But what about celebrating the actual end users of your product?

DailyPay has an entire landing page dedicated to the end user. Not only do they speak directly to them, but they also show the part of the product they'd use - the mobile app.

See how DailyPay excites the end user

- Natalie Marcotullio (Head of Growth + Product Marketing)